First bras & briefs
Gentle support, softly held.
Soft bamboo bralettes and seamless briefs for the tender in-between years — no itchy seams, no harsh dyes, just calm everyday comfort.
Soft bralette
One calm shape, three gentle tones.
Colour
Blush
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A softly supportive first bralette in quiet colours, with a gentle silhouette made for everyday comfort.
Designed with mothers and daughters in mind — soft, breathable, and quietly confident.
Seamless briefs
One soft style, three quiet tones.
Colour
Blush
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Our seamless brief in buttery bamboo — cut for everyday comfort, with a soft waistband and a small, gently printed loomela mark. Choose your tone.
Founding members · Limited
First 100 get a free bra.
Join the waitlist for a chance to win. The first 100 members will receive a free bra — plus early access when the first pieces are ready.
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